April 7, 2009

Twitterers lament variable pricing on iTunes

Per the New York Times, Apple's implementation of a variable pricing system for iTunes officially took effect today. Songs can be purchased for $0.69, $0.99, or $1.29 (U.S.), rather than the uniform $0.99 previously.

The move caused quite a stir in the Twitterverse, as iTunes shot up to a Top 10 trending topic. Most feedback came from the United States, but there was also world reaction:

  1. John Brunner
    meandre (Paris, France) ahhh, iTunes is variable pricing now. it's only time til the analysis comes out on $1.29/song's impact on sales.
  2. Tariq Fazal
    tariq_fazal (Dubai, UAE) iTunes Store now infected with variable pricing, Amazon still $0.99 http://bit.ly/FT345
  3. Liam Floyd
    Liamfloyd (Canada) OK, I've found 5 more songs with different prices on iTunes... but they're still more expensive! I've even looked at old people music!
  4. Gregory Owens
    Jaste (Melbourne, Australia) $2.19 for a song on Aussie iTunes? No thanks!
  5. Brody Enyeart
    BrodyTEnyeart (Ferndale, Wash.) $1.29 for an iTunes download!?! it's ridiculous! smart guys, you want people to not download illegal music, so what do you do? up the prices
  6. Sara Plumley
    Sara6590 (Gainesville, Fla.) upset with itunes for jacking up prices! :(! at least some people left the prices the same!
  7. Gaeten Rondeau
    Grondeau (Undisclosed) new itunes prices, super lame! that's 30 cents I could buy bubble gum with!

However, not all were opposed to the change.

  1. The Motley Fool
    TheMotleyFool (Alexandria, Va.) Then again, who cares if iTunes raises prices? More musicians are going digital on their own. Tough luck, record labels: http://is.gd/p7PQ
  2. Brendan Wilhide
    beingthere (Connecticut) The iTunes price increase (or decrease, in some cases) went into effect today. The question is: does this change anything?
  3. Cory Roush
    coryroush (Ohio) I'm not upset about #iTunes bumping their prices up to $1.29. 30 cents? Still keeps me from shelling out 20 bucks on 2 good songs out of 15.

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